SMS campaigns are a very
popular term in today’s business times. It refers to the form of marketing that
helps you have interaction and you get to know your customer-mindset via an
SMS. It is like an email campaign, just a bit speedy and more reliable on the
font. It does not require much creativity to begin and accomplish a task, as it
requires only 160 characters. Well, there are various forms of SMS campaigns
and you need to associate your business with a real champion who has at least
some industrial knowledge, GNEC Media, a world-class bulk SMS provider in Delhi NCR.
Types of campaigns:
1. Mood gazer Polling: These are one of the easiest campaigns that align your customer mood in tow.
E.g.: Is it hot in Delhi? Yes/no
These campaigns help you to track whether your client is up for a friendly chat or is still loyal to your firm or not. Most e-businesses like Tanishq focus on these campaigns, as these are not heavy and do not need any creativity quotient.
2. Icebreaker polling: These campaigns are not multiple-choice questions and need a bit of creativity to devise it. E.g. What do you like most about our herbal range?
*open text*
As these campaigns are not multiple-choice, so your dear customers get a scope to speak more freely with you.
3. Assessment Polling: It is a vital subject for polling, as you get to know your customer and their needs thoroughly. Most businesses are using this as a shield to create personalized shampoos and conditioners, marked as essentials for working women with a definite type of hair.
E.g.: Freewill is a USA based cosmetic firm that creates special potions for unique hair types, by knowing the texture of your hair like:
How does your hair look after having a head shower? A. Straight B. Wavy C. Curly.
4. Fun Polling: This is specially designed for those men and women who want a bit of free time to have fun and explore.
Like e.g. Pick the one state of mind you are currently in -
A. Cheeky child
B. Tormented Teen
C. Mad mid lifer
D. Groovy Grandpa/ grandma
Campaigns could be fun, only if you make it fun for both user-end and business-end. It is important to gaze at your audience, increase the interaction level and build loyalty using our coherent bulk SMS services in Delhi.
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